QIAO NEXT INTERACTIVE DIGITAL BUSINESS is our Digital Division to help you to increase your ROI and maximize your brand awareness on China market and abroad.

Next is arriving: Now!

Our Main Focus Areas are:

  • Digital Strategy

  • Digital Brand Engagement

  • Digital Marketing

  • Web / Digital Services

  • Mobile & Mobility Services

  • Social Channels & eCommerce

  • eAdvertising / SEO / SEM

  • New Cross-Media Formats & Productions

  • Second-Screen Projects

  • Next B2B Platforms & e-CRM

  • x-Commerce All-in-One infrastructures (e-Commerce, m-Commerce, v-Commerce)

  • Digital Innovative Business

  • Digital Localization / Internationalization

How we works:

Around a global strategy, we combine traditional and innovating marketing, locals and international channels and media, digital and interactive actions.

A teamwork in our local offices to create results on the target markets.

Our Mission: Create Value!

Next B2B - B2C Digital Platforms:

Combining creativity and innovation with results, we create and manage for our clients B2B & B2C platforms and infrastructures as concrete support for their commercial, distribution and trading activities (catalog, payments, logistics, customer care) directly in China.

  • to create new business channels and trading

  • to reduce costs to manage B2B, B2C and  e-Commerce activities

  • optimize business matching and product selection

  • combine real and virtual Showrooms and Catalogs

  • e-Procurement and distribution infrastructures

  • Cloud B2B/B2C Platforms

Our Industry Focus:

  • Corporate / Multinational

  • Food&Beverage

  • Luxury / Fashion / Design

  • Banks / Financial Services

  • High-Tech / Telecommunications

  • Tourism / Hospitality


Our Markets:

  • China

  • Europe

Last but not least ..... since 1996 a solid experience to share

For Information or Contacts: [email protected]


Your Cross - Media Network in China

First Cross-Media Network for China Market.

Over 500 Million of potential targets are on your fingertips!!

My China Media Network is your answer.
Your Customized Media Service to find the right Channel in China.

My China Media Network delivers the right solutions, tailored for your needs:

- TV LCD Network: over 150.000 (VIP Restaurants, Shopping Mall, Supermarkets, Business building, Golf Club....)

- Internet & Mobile

- Business Magazine (targets Business Decision Makers)

- Advertising: Restaurants, Store, Airports, Supermarkets, Outdoor ...

My China Media Network service is delivery by:

- China: "China Media LAB" in Shanghai at Italian Center.

- Italy: Consorzio DITE (Milan).

Activate My China Media Network Service it is easy:

1) Fill out the My China Media Network Form.

2) Your My China Business Personal Assistant will contact you for next steps and quote your required service.

Monday, 20 May 2019
  • About QIAO LAB
  • Qiao Strategic Consulting
  • Qiao Next Brands
  • Qiao Next Digital
  • Qiao Next Seed
  • Qiao Lab Incubator
  • The Garage


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QIAO LAB is a Consulting & Business Innovation Incubator / Accelerator, Knowledge & Technology Transfer Company, Seed & Early Stage VC. QIAO LAB Next Business (Shanghai) Co., Ltd. is a full-service business management consulting firm & incubator / Accelerator to turn innovative business and product ideas into sustainable businesses. "Innovating future in China and abroad", through consulting support, concrete projects, best practices, inventions, technologies and sharing different knowledge. Consulting |...


Qiao Strategic Consulting

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QIAO LAB Consulting is a our Business Management Consulting Division to turn innovative business and product ideas into sustainable businesses. Our Corporate Open Innovation Program QIAO OPEN LAB PROGRAM for Corporate Innovation focuses on enterprise innovation, paying particular attention to implementation issues and development of new business models to capture the value of innovative products and services. Sharing of ideas and collaboration to push the boundaries of innovation inside the...


Qiao Next Brands

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QIAO NEXT BRANDS is our Division focused on customer engagement on China market and abroad. Only for NEXT BRANDS!! A NEXT BRAND is a brand projected towards the future, integrated with present and with strong values ​​from the past. "feels" its consumers, listens their needs, interacts. QIAO NEXT BRANDS is the only agency that accompanies your Brand from creativity to product distribution and selling. This is Next Brands! Fresh,...


Qiao Next Digital

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QIAO NEXT INTERACTIVE DIGITAL BUSINESS is our Digital Division to help you to increase your ROI and maximize your brand awareness on China market and abroad. Next is arriving: Now! Our Main Focus Areas are: Digital Strategy Digital Brand Engagement Digital Marketing Web / Digital Services Mobile & Mobility Services Social Channels & eCommerce eAdvertising / SEO / SEM New Cross-Media Formats & Productions Second-Screen Projects Next B2B Platforms...


Qiao Next Seed

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QIAO NEXT SEED CAPITAL is an investment vehicle focused on Chinese Internet Industry.We typically co-invest in Chinese early stage opportunities with Government Incubators and/or High-Tech Chinese Funds. Open to new investors and partners In order to continue our investment activities, we are continuously raising new funds (new Fundraising 2016) and searching strategic partners as support to our investments portfolio companies.Our Model Leveraging over two decades of experience gained in...


Qiao Lab Incubator

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QIAO LAB High-Tech Incubator provides a customized turn-key support (knowledge and experience), as well as equity investment capital. Our Main Sectors: - Agrifood- Big Data (ICT) - Bio technologies - Clean Technologies - Design and Innovative Fashion - Education and Training - Fintech- Green ICT - Healthcare- IC Design - Information Communication Technology (ICT) - ICT & Social Innovation - Internet & Web Technologies - Internet of Things (IOT) -...


Qiao Lab Garage

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Our Mission? - "Assemble" companies for Chinese market. - "Accelerate" companies on  Chinese market. - Incubating Chinese subsidiaries of high tech startups. Through combined use of infrastructures and solutions by Qiao Lab INCUBATOR (start-ups, platforms, services, etc. ..), install the best solutions into the selected companies to enable them to compete on China market. A "pit stop" under the supervision of the Qiao LAB Business Tutors which will provide the...


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Qiao LAB Blog: Startup, Seed,Accelerator,Inventions, Innovation, Knowledge & Technology Transfer, Culture, Society, Finance, Business, Business to Business

Mar 23

China future: Growth quality not quantity

Posted by: QIAO LAB

Tagged in: Social , Import , growth , Export , China


Next five years should focus on new economic pattern based on balanced development of consumption, investment and exports

The average 7 percent growth target set by the Chinese government in the recently published 12th Five-Year Plan (2011-2015) demonstrates its determination to achieve normal and sustainable economic development after the previous pursuit of fast-track growth.

China has experienced a 10.48 percent growth rate year-on-year over the past decade, with its economic share in the world's total increasing to 8.5 percent in 2009 from 1.8 percent in 1978. The country replaced Japan to become the world's second largest economy in 2010, with its economic aggregate nearing 40 trillion yuan ($6.1 trillion).

China's vigorous economic development has provided strong support for global economic growth, especially after the outbreak of the global financial crisis. Even as the world suffered a 0.6 percent decline in total demand, China realized a 13 percent increase in its domestic demand in 2009, contributing 1.6 percentage points to global economic growth. According to the World Bank, the country's contribution to world economic growth in 2010 is likely to reach 25 percent, which will make it the world's No 1 economic locomotive for two consecutive years.

However, the country's ever-expanding economic might has failed to eradicate an increasing number of structural economic problems, highlighting the urgent need for the country to shift from pursuing quantity-obsessed growth to prioritizing quality and efficiency.

Despite its noticeable economic growth in scale during the 11th Five-Year Plan period (2006-2010), China failed to achieve its much-anticipated progress in economic restructuring, with imbalances still remaining between its external and internal demand and between investment and consumption. The country has not fundamentally changed its reliance on investment, and overcapacity in some fields still remains outstanding, while the service sector lags far behind the industrial value. The GDP-obsessed development model has also resulted in environmental degradation and resources depletion.

All this demonstrates that the country's extensive economic growth model has come to an end and calls for accelerated efforts for economic restructuring to promote its economic transformation and industrial upgrading.

In recent years, investment and exports have contributed more to China's economic growth than consumption. With the gradual exit of the country's policies and measures aimed at encouraging investment and export, the previous economic growth momentum driven by investment and exports is expected to weaken. That, together with the slow progress in raising people's incomes and improving the country's social security network - two factors that will affect domestic consumption - will put a drag on the country's sustainable economic growth.

To change this situation, the country should try to extricate itself from its excessive dependence on external demand and turn to domestic demand to develop a new economic growth pattern based on a balanced development between consumption, investment and export.

A diversified and balanced industrial structure should be set up to promote coordinated development between the first, second and tertiary sectors. Also, innovation and high-tech industries should be encouraged.

China's high-paced economic growth has benefited from the low cost of labor, people's high saving ratio and the country's excessive investment.

However, the global financial crisis, together with the gradual disappearance of its demographic dividend and the low-cost use of land, energy and resources, means it will be difficult to sustain a development model based on the increased use of labor and capital. This will necessitate the country pushing forward its industrial structural upgrading, accelerating the creation of a labor capital market and promoting technological progress in a bid to realize economic transformation from an extensive to intensive basis.

The country's long-controversial income distribution pattern should be optimized to people's advantage. To implement the income distribution blueprint mapped out by the 12th Five-Year Plan, effective and concrete measures should be taken to build a reasonable and well-developed primary income distribution system that covers people's wages, social security and welfare. Measures should also be taken to adjust the income distribution between the government, enterprises and individuals and to steer the nation's wealth more toward individuals. The current earnings ratio between capital and labor should also be adjusted to change the unreasonable capital-dominant earning distribution structure.

Active measures should be taken to adjust the country's current energy structure. According to the current development model, a one-percentage point increase of GDP will need an additional 0.8 to one percentage point of energy consumption.

In 2009, the Chinese government promised to reduce its carbon dioxide emissions for every unit of its GDP by 40-45 percent in 2020 from the 2005 level, a commitment that will force the country to slow its economic pace. External pressures and internal demands will also prompt the country to improve the efficiency of its energy use and develop new and clean energy to optimize its energy structure.

What the country should try to do is develop a quality and efficiency-based economic development model.


Zhang Monan is an economics researcher with the State Information Center.